Sell hybrid research now. We are the silent back office behind it.
Add hybrid research to your next proposal. We design, run and analyse the study under your name; you present it to your client with the evidence to tell the story. Your client never sees us.
You sell it.
Hybrid research goes into your proposal as one line, under your brand and your price.
We research it.
Fit check, design, setup, fielding, analysis. Our researchers, our platform, invisible to your client.
You tell the story.
You get the evidence report and build the client narrative on your context and your relationship.
We know when hybrid wins, how to run it, and how to read it
Where hybrid wins
Which briefs it fits and which it doesn't. We know where it changes the answer, and where a survey or a focus group is enough.
You get: a fit check on the brief and the argument for your proposal.
The right design, fully run
AI-moderated interviews pay off only with the right design: what to measure, what to probe, how to sample. We design it and run the whole setup, on our own platform, with researchers who do this daily.
You get: the study, run under your brand, on the agreed date.
How to read the results
Hybrid data is numbers and reasons at once. We analyse both together: what is true, how big it is, for whom, and why.
You get: the evidence report, an answer to every research question with the numbers, the reasons and rich material to illustrate.
Where hybrid changes the answer
In these briefs hybrid changes what the client learns, not just how fast or how cheaply they learn it. The client notices the difference. And it wins pitches: your proposal no longer looks like everyone else's.
Discovery
- Insight search
- Segmentation
- Weak market signals
Validation
- Early ideas screening
- Concept refinement
- Communication refinement
Evaluation
- Launch assessment
- Brand health
- Problem search
- Ad effectiveness
We deliver the evidence. You tell the story.
Evidence report
Everything you need to understand each conclusion, argue it and illustrate it:
The answer to each research question, with its size and its reasons
The charts, verbatims and video that back it
The client story
Everything that turns the evidence into advice for your client:
What it means for this client, and what to do
The narrative, the report and the debrief, under your brand
Why the line is here. The client relationship and the context live with you. A story written without them would be a worse story. So we stop at the evidence and make it rich enough to copy from in whole sections. The story is built by your researchers, not by an AI.
Brief in, evidence out
01
Brief
You send it. Four things are enough.
02
Fit check, design, price
Before you commit to anything.
03
Study
Run under your brand. You stay in the loop on the decisions that matter.
04
Evidence report
On the agreed date, to you.
Our own platform
Built for hybrid: numbers and probing in one interview, in text, voice and video.
Our own researchers
Qual and quant, 20+ years each. Complex designs are routine.
White label, end to end
Your logo, agent name and link for respondents. 50+ languages.
A stronger proposal, without a bigger team
A proposal that stands apart
Hybrid gives the client an answer a survey or a focus group would not. That difference is visible in the pitch, before the project starts.
Capacity before headcount
You sell hybrid now. In-house expertise can follow at your own pace, or not at all.
Your price, your margin, your client
You set the price. Your researchers' hours go to the story and the client, not to the field.
Add hybrid research to your next proposal
Four things are enough for a fit check, a design and a quote:
Research objectives
Target audience
Interview format (text, voice or video) and length
Number of interviews
Tanya Berlina
Research Director, Yasna
She runs these projects and can walk you through one of yours.
Book a call