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Yasna for Product Managers
As a product manager, you want to create a great product. User research is how good products become great.
As a product manager, you also have a massive to-do list. User research becomes an afterthought.
This is a danger to your product. And our pitch to you.
As a product manager, you also have a massive to-do list. User research becomes an afterthought.
This is a danger to your product. And our pitch to you.
As an expert in conversational research, Yasna takes care of user interviews for you
Get the essential insights for developing a great product.
Feel like you’ve conducted 1000s of customer development interviews, when really you only spent 1 hour on digesting research results.
Key benefits of user research with Yasna
It only takes one day to converse with 1,000 users. Imagine the impact of this scale of research. Yasna is always available to talk to your users whenever it is convenient for them. Meanwhile, you can focus on other tasks.
Collect Thousands of User Interviews Daily
Want to clarify why people are canceling a subscription? Easy. Need to explore the process of choosing a banking product in-depth? Done. Whether you need to ask 2–3 questions or conduct a full-scale study, Yasna knows how to handle it all.
Enjoy the Flexibility
Engage with users whenever you need to: right after onboarding to capture fresh impressions, at key moments like a user’s first payment or when they encounter an error.
Get Feedback at Any Touchpoint
Instead of spending weeks speaking with users personally, send them a link and Yasna will do the rest. A project can be done in a day or continuously. Cross user research off your to-do list, focus on product development.
Get Smarter About Your Resources
Yasna combines qualitative and quantitative research in one tool. This means you’ll get both user stories and numerical data to confirm or disprove your hypothesis.
Scale User Research
You don’t need to be an experienced (or any kind of) researcher — Yasna is. It is built by seasoned professionals in product, market, and user research. Thanks to their expertise Yasna can conduct insightful interviews and triple-check that no important information is missing.
Research Like a Pro
When to Use
Efficiently conduct customer development at any stage of your product lifecycle. Identify users' needs and pain points, test prototypes, and collect feedback on existing or new products.
Customer Development
Yasna is a flexible tool for conversations with your users. Find your own way to boost the customer development process. Get inspired now →
Yasna captures nuanced feedback directly from users right at the moment of decision-making, revealing the root causes of churn. This detailed analysis helps to pinpoint specific areas for improvement, so you can address issues effectively and reduce churn rates.
Analyze Reasons for Churn
Understand common user problems and instantly learn how widespread they are. Know what issues are critical to address first. Prioritize solutions that have the highest impact.
Categorize User Problems
How it works
Submit your research objectives, describe the context, your target group and give Yasna a rough list of questions — she will know how to swing it.
1.
Brief Yasna
Get a link and send it to your users in a convenient way — via email, messenger, an app, or embed it on a website.
2.
Share the link with your users
Yasna creates an interview guide and asks questions according to your objectives. She goes beyond the formal question-answer mode, making all the necessary clarifications and asking follow-up questions like a human would.
3.
Yasna will talk to the users
All collected interviews are safely stored on the platform as text transcripts. For faster reading you will find brief summaries of each dialogue.
4.
Dive into user stories
Once the interviews are complete, Yasna will turn raw data into a structured report with conclusions, recommendations, verbatims and numbers. And there’s no additional cost for one-click built in translation.
5.
Read the report
Ready to step up your user research game?
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